How do you set the selling price of your home? Probably the most dangerous way is to do it yourself. The asking price is, by far, the most important part of the selling process. You need expert input.
At most agencies, they offer a comparative market analysis to help evaluate your property. In doing this market analysis, they walk through your house with you, often making suggestions about selling points that should be emphasized or minor changes that will compare your property with others similar in size and character that are currently on the market or that have been sold during the past year. In effect, the proper selling price will be determined by the local market – and you’ll probably be pleased with the suggested selling price.

This market analysis is an excellent way of rationally determining your asking price. Bear in mind, however, that it’s an estimate. You have no obligation to list your property at the suggested price.